As a small business owner, one of the best ways to connect with customers is through your website. Check to see if there are any risks in this area. You need to make sure your website works and works well. Concept, content, navigation, decoration, and marketing effectiveness are the five main parts of website design. A good website has all of them.
Concepts
How important is the project? Here’s a good tip: It must connect with the heart of the company. No, it’s not. Have fun with candles or layers and make each one a clear link. No, I don’t have one. The site looks more professional if there are no gimmicks.
Contents
To make your customers happy, the content on your website must be correct and up-to-date. If the content doesn’t tell them anything, it shouldn’t be part of the design of the site. The information needs to be kept up to date, and you need to give your customers a reason to come back to your business. They don’t need to do this unless the content is changed often. Here is an example from the website www.cibdol.fi, which has a Wikipedia page about the products it sells.
Navigation
Also, there is no reason for visitors to keep coming back if they can’t get the information they want. As few clicks as possible help them get where they need to go. When a customer is angry and can’t figure out how to get in touch with you or order something, you don’t want them to.
The things that make things look good.
This is why a visitor stays and looks at all the pages on your site. As well as being functional, design elements like buttons, graphics, and fonts make the website look good, making it look even better.
Effectiveness in marketing
So, of course, it doesn’t make sense to keep a website for your business unless it serves a goal. If you want people to do something, you should put the site in front of them. Is it the things you want to sell? Maybe your website has coupons for your business every week, which makes people want to try new things.
